Published on March 14, 2009 / Client Resources
Choosing a web designer can be a difficult process, especially for a client with a limited technical understanding. This guide outlines five essentials for a client to look for before settling on a web designer.
Essential 1 / Solid showcase of past work
A detail-driven portfolio gives an idea of the caliber of work a designer is capable of delivering. Be cautious of template designs and ensure that the designer has examples of custom work designed specifically for clients.
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Published on February 24, 2009 / Client Resources
Potential clients are often taken aback by the estimated cost of custom website design. So what goes into a website that justifies its value?
One entity is design skill. This includes strengths in typography, page layout, color theory, visual hierarchy, and other areas. The client is free to look through and compare designer portfolios and question a designer’s skill set, recognition, and work process before hiring. A designer with a strong skill set will generally output a higher caliber of work, and thus require a higher rate, than an entry-level designer for example. That’s not to say that years of experience dictate a stronger eye for design, because that’s not always true.
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